< Back

Marketing communication

Various types of tools with the help of which the company communicates to the market information about the company and its products or services.

 

Marketing communication is a multitude of interconnected activities aimed at providing the market with information about a product or company. The nature of the information provided depends primarily on the situation of the company - incl. how long it is in the market, what is its budget - and from the product life cycle - whether it is a relatively new product on the market or not.

 

Promotion is an inseparable element of marketing communication, which determines the type in which the company will communicate with the market. The elements of the promotion are:

 

advertising - e.g. a TV spot

personal sale - direct contact seller - customer

sales promotion, e.g. free testing of specific products

public relations - creating a positive image of the company in the closer and more distant surroundings

 

Moreover, marketing communication is the whole mechanism by which it can run properly. At the very beginning of the whole process, there is the sender of the advertising message, usually the company. It formulates the content to be conveyed appropriately and uses the selected communication channel, e.g. television, to convey the advertising content to the recipient. Then the message is read and, depending on how clearly it was formed, understanding or misunderstanding of the message takes place. At best, the message will be received, and the sender will receive a reply in the form of, for example, the recipient taking a specific action for which he was encouraged.

 

During the communication process, we may also encounter information noise such as many advertising messages sent by many companies, which makes it difficult for potential recipients to read our message.

Contact with us

+48-577-922-575 info@vreego.pl

Company's data

VREEGO Sp. z o.o.
ul. Nowogrodzka 31, 00-511 Warszawa
KRS 0000694112
REGON 368241336
NIP 7010714650

Leave us a message

Administratorem podanych przez Ciebie danych osobowych jest Vreego Sp. z o.o. z siedzibą w Warszawie, 00-511 Nowogrodzka 31.Czytaj więcej
Pani/Pana dane będą przetwarzane w celu przedstawienia Pani/Panu ofert produktów i usług firmy Vreego Sp. z o.o. Przysługuje Pani/Panu prawo dostępu do treści swoich danych. Ponadto przysługuje Pani/Panu sprzeciw wobec przetwarzania Pani/Pana danych osobowych.

Polski Fundusz Rozwoju
CALL US

Ta strona korzysta z plików cookie, aby zapewnić Ci najlepszą jakość na naszej stronie! Dowiedz się więcej w polityce prywatności. Polityka Prywatności

Rozumiem